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What is bluO?

PVR bluO is one of a kind of entertainment concept in India. Simply speaking what T-20 has done to the sport of cricket in India, bluO has done the same to the sport of bowling. In other words, bluO is a concoction of fun + bowling, world cuisine, music, adventure coming together. With bluO, we have redefined bowling as a popular lifestyle and entertainment sport in the country.

Idea behind bluO?

The idea for setting up bluO was to provide one stop entertainment destination to all and also promote the sport of bowling in India. Initially bowling was not a much popular sport in India as it is now. We wanted to promote bowling not just as an indoor sport but also as leisure and entertainment activity and we feel we have been able to carve out a distinct identity for bluO clearly evident from our increasing base of loyal customers.

Distinguishing Features

Since bluO is a unique concept, it is supported by some exceptional elements that give it that extra edge. These involve a path breaking rhythmic interior design with a sensual play of light & form and the ceiling that emanates as a ripple wave. It is energetic, stylish and reflects the lifestyle and ideology of today’s youth.

Positioning Statement

The marketing strategy of bluO revolves around two pillars. The first is to create stronger vitality and the second a stronger stature. In order to create a stronger vitality across all TGs and age groups, we devise specialized programmes and promotions to achieve that. On stature front, bluO leverages the strength of being a PVR group of a company by inviting celebrities from Bollywood film fraternity to promote movies.


PVR bluo is a one of its kind entertainment concept in India. Simply speaking what T-20 has done to the sport of cricket in India, bluO has done the same to the sport of bowling. In other words, bluO is a concoction of bowling, world cuisine, live music and fun coming together. An ideal destination to bond, de-stress and rejuvenate, bluO serves as the perfect host to corporate parties, theme & kitty parties, birthdays & anniversaries. bluO has emerged as a leading player in interactive entertainment with a perfect mix and is slowly becoming the preferred choice among youngsters, families or kids.

Our JV

bluO, the destination that roars with fun and entertainment in every inch, is a marvel of PVR and Major Cineplex. Thailand's leading entertainment company whose products range from Cinemas, Concept theatres, Fitness Centers, Night Clubs, Concept Entertainment lounges, Bowling Alleys, Multiplexes, Movie distribution, Home Video and more, Major Cineplex currently owns more than 500 bowling lanes in Thailand. Apart from all this, they also introduced the world to Sub Zero - ice skating rinks that thrill and chill abundantly. And if this wasn't a long list already, add to it more than 500 Karaoke rooms and karaoke boxes across Thailand!

A perfect destination for all your parties

Food that will make your taste buds go crazy
One stop destination for entire family


India's Largest Bowling Alley


India's Largest Bowling Alley

What's Happening @ bluO
EVents & Promotions View Details
Leagues & Tournaments View Details
Brand Partners View Details


India's Largest Bowling Alley


India's Largest Bowling Alley

Corporate Office

4th Floor, Building No-9, Block-A,
Dlf City Phase III,
Gurgaon - 122002

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PVR bluO Entertainment Limited
4th Floor, Ambience Mall, NH8
Gurgaon – 122002
Landline :+91 124 4665611
Site Cell :9990800600

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PVR bluO Entertainment Limited
3rd Floor, Elante Mall,
Plot # 178,178 A
Industrial & Business Park – Phase 1
Chandigarh- 160017
Landline : 0172-5213555
Site Cell : +91 8146460548

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PVR bluO Entertainment Limited
26/1, Fourth Floor
Orion Mall, Brigade Gateway
Dr. Rajkumar Road, Malleshwaram- RajajiNagar
Bangalore- 560055
Landline : 8861688800
Site Cell : +91 80 49339233

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PVR bluO Entertainment Limited
2nd Floor, Phoenix MarketCity
Mahadevapura, whitefield Road
Bangalore – 560048
Landline :+91 9900069474
Site Cell : +91 8067266525

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PVR bluO Entertainment Limited
Shop No 28
Ground Floor, Phoenix MarketCity
Viman Nagar, Nagar Road
Pune – 411014
Landline :+9120-66335000
Site Cell :+91 9225535500
+91 9822999859

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PVR bluO Entertainment Limited
5th Floor, Pavilion Mall
Old Session Court, Near Fountain Chowk
Ludhiana – 141001
Landline : 0161-4310000
Site Cell :+91 8968545453

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