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Story
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USP
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Our JV
What is bluO?
PVR bluO is one of a kind of entertainment concept in India. Simply speaking what T-20 has done to the sport of cricket in India, bluO has done the same to the sport of bowling. In other words, bluO is a concoction of fun + bowling, world cuisine, music, adventure coming together. With bluO, we have redefined bowling as a popular lifestyle and entertainment sport in the country.
Idea behind bluO?
The idea for setting up bluO was to provide one stop entertainment destination to all and also promote the sport of bowling in India. Initially bowling was not a much popular sport in India as it is now. We wanted to promote bowling not just as an indoor sport but also as leisure and entertainment activity and we feel we have been able to carve out a distinct identity for bluO clearly evident from our increasing base of loyal customers.
Distinguishing Features
Since bluO is a unique concept, it is supported by some exceptional elements that give it that extra edge. These involve a path breaking rhythmic interior design with a sensual play of light & form and the ceiling that emanates as a ripple wave. It is energetic, stylish and reflects the lifestyle and ideology of today’s youth.
Positioning Statement
The marketing strategy of bluO revolves around two pillars. The first is to create stronger vitality and the second a stronger stature. In order to create a stronger vitality across all TGs and age groups, we devise specialized programmes and promotions to achieve that. On stature front, bluO leverages the strength of being a PVR group of a company by inviting celebrities from Bollywood film fraternity to promote movies.
Unwind
India's Largest Bowling Alley
Gallery
Awesomeness
India's Largest Bowling Alley
What's Happening @ bluO
Testimonials
Stephen Pradeep
Post: 2 hours ago
Excellent Taste. Quite good service to go along with it. Tried the Fiery Rings (Not so fiery though), Chicken Strips (Melts in your mouth) and the Xtra Long Chicken Burger. Just love it!
Neha Singhal
Post: 5 days ago
Play a round of bowling, order a tall beer tower and enjoy the food platter.. promise to a great evening with friends.. really enjoy the cheer and the laughter that goes around.. it's fun to visit this place once in a while.. they have tournaments...
Rinki Gupta
Post: 5 days ago
Last night i had visit here... automoshphere and table had good... We ordered Stir Fried Chinese greens with Fried Rice... Quality of food and Services both are good... :)
Saurabh Mishra
Post: 23 hours ago
Nice food..great service....we like the service also and also the environment..... I prefer to come next time.....we are coming second time..it was amazing experience
Anupam Panigrahi
Post: yesterday
Very nice combo deal with genuine price and delicious burger. I love your veg burger. You are really the King of all burger. Keep serving like this and may we get more and more happiness by you.
Ashu
Post: yesterday
Very quick and competent service. Nice location in phoenix.... Especially mutton whopper which is mouth watering. Price is also very reasonable....
Nitin Thakur
Post: 5 days ago
Nice place to hangout with friends. As it's in ambience the perfect aura for bowling turns up... food is also good.. The best part, you can stay as long you won't get bored..
Amruta Deshpande
Post: 7 days ago
Friends' outing at blu O, Fun it was! The lounge is really cool, good music, great ambience all blue! Sm f da snacks r yummy Enjoyed bowling a lot nice place to chill out
Ritesh Gupta
Post: 8 days ago
Have been visitng bluO since my college days. It was like a throwback of the good old times. bluO never disappoints in terms of entertainment and food. A game of bowling, a round of beer and good food, Weekend sorted!
Anurag Iyer
Post: 8 days ago
There aren't much places I love to the core. But his ain't dat place. I feel like living inside this house foreva types. Keep ordering their chilli chicken and Thai green chicken platter with lemonade and kingfishers. And keep playing rounds of...
Tushar Gogna
Post: one month ago
Love to hang out at this place. The food is delicious and the ambiance is just too great. Bowling is what you can't miss whenever you visit the place. It's a must visit for any kinda occasion.
